1. Outcome Measurement advanced

    A CFO asks why the architecture function should be funded when it ships no features. You have five minutes. What do you say?

    2 min answer businesscommunicationvaluefunding
  2. Outcome Measurement advanced

    A marketplace wants to A/B test a change to its matching algorithm. Why is this harder than testing a button colour?

    2 min answer experimentationmarketplaceinterferencemethod
  3. Outcome Measurement intermediate

    A nine-month consolidation retired four systems and released about 0.4 FTE of support effort in each of four teams. The programme closed as a success, verified by the delivery plan. Eleven months after the business case was signed, finance reports run cost unchanged and the £1.2m annual saving nowhere in the ledger. What failed, and which decision made it possible?

    3 min answer benefitsoutcome measurementfinancedecommissioning
  4. Outcome Measurement intermediate

    A platform ships a major architectural change and declares it successful because it was delivered on time. What should have been measured?

    2 min answer outcome-measurementhypothesisevidencearchitecture
  5. Outcome Measurement intermediate

    An engineering organisation reports velocity, deployment frequency and story points. Leadership cannot tell whether the investment is working. What is missing?

    2 min answer chargebeeoutcomesmetricsdelivery
  6. Outcome Measurement advanced

    How would you determine whether a migration completed six months ago was worth doing?

    2 min answer outcomesmeasurementcounterfactualattribution